The 6 types of website traffic

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The 6 types of website traffic  Organic traffic:-  The bread and butter of search engine optimization (SEO)  organic traffic is any traffic that lands on your website by searching a keyword or phrase on a search engine then checking on a link that runs back to your site. In order to obtain these types of traffic, you must optimize your website for industry and product-specific keywords that you know your potential customers will be searching. Direct traffic:- Direct traffic is made up of website users who land on your website by directly inputting your URL into a web browser. if you ever type a website into a web browser (i.e.google)  congrats, you are a part of the direction for that website. Paid traffic:- Paid traffic refers to users who enter your website through Paid internet advertising. Google AdWords is the most commonly used platform for pay-per-click campaigns (PPC) but there are also platforms on yahoo, bing facebook, and vario...
33 comments

What is digital marketing? Benefits, categories of digital marketing?

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TITLE
 What is digital marketing?
  Benefits, categories of digital   marketing?


DESCRIPTION:

                   Digital marketing is the promotion of brands using all forms of digital advertising means to reach consumers.online marketing is the process of building and maintaining customer relationships through online activities to facilitate the exchange the ideas product and Service that satisfy the goals of both parties.

Methods of promotion

 >Television Ads.
>radio Ads.
>internet marketing.
>social media marketing.
>others.

 BENEFITS OF DIGITAL MARKETING

 >time and effort saving.
>instant feedback.
>real-time analysis.
>builds your brand. 
>provides convenience.


CATEGORIES OF DIGITAL MARKETING

 1-SEM(SEARCH ENGINE MARKETING ) 
2-SEO(SEARCH ENGINE OPTIMISATION)
3-PPC(PAY-PER-CLICK)
4-SMM(SOCIAL MEDIA MARKETING)
5-CONTENT MARKETING 
6-EMAIL MARKETING
7-MOBIL ADVERTISING


SEM(SEARCH ENGINE MARKETING)

>It brings in the traffic to your website.
>its help to your website ranking higher on search engines.
>SEM generally covers both PPC and SEO.
SEO(SEARCH ENGINE OPTIMISATION)


>Bring in organic traffic to your website.
>Involves keyword/keyphrase research.
>SEO can also be performed on images as well as text.

PPC(PAY-PER-CLICK)
>Location Location -these rules apply to more than real estate.
>52% of people shopping online pref to click on a paid advertisement at the top of Google search engine results pages.

 SMM(SOCIAL MEDIA MARKETING)

>there is a social media network for every type of business.
>more and more businesses are investing in social media.
>the biggest platforms are facebook, twitter, and Instagram.

 CONTENT MARKETING

>content marketing is the practice of providing valuable, interesting or helpful content which builds brand presence authority consumer trust.
EMAIL MARKETING

>There are over 3.7 billion email users in the world currently. 
>the top 3 uses of email marketing are newsletters, promotional content and welcome series email.
>over 50% of all marketing campaigns are email.

 MOBILE ADVERTISING

>In the united states, 90% of all mobile time is spent on apps.
> it's predicted that an estimated 2.87billion people around the world will own a smartphone by 2020.
>mobile search engine activity is readily is replacing that of computers.
                                                                                                                                                                                   @AKSHIT KANSAL

Comments

  1. BernotDecember 2, 2019 at 1:07 AM

    Good post... If you are just started your new business and don't know how to bring your customers then digital marketing is the best option for you to bring your respective customers and develop your business as well.
    best digital marketing company in chennai, digital Marketing Agency, best SEO company in chennai, digital Marketing Agency in Chennai

    ReplyDelete
  2. SEO ServicesislamabadJanuary 6, 2020 at 3:44 AM

    Thank you for sharing your thoughts and knowledge on this topic. This is really helpful and informative, as this gave me more insight to create more ideas and solutions for my plan. I would love to see more updates from you.
    “Video Marketing Company in Pakistan”

    ReplyDelete

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