The 6 types of website traffic

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The 6 types of website traffic  Organic traffic:-  The bread and butter of search engine optimization (SEO)  organic traffic is any traffic that lands on your website by searching a keyword or phrase on a search engine then checking on a link that runs back to your site. In order to obtain these types of traffic, you must optimize your website for industry and product-specific keywords that you know your potential customers will be searching. Direct traffic:- Direct traffic is made up of website users who land on your website by directly inputting your URL into a web browser. if you ever type a website into a web browser (i.e.google)  congrats, you are a part of the direction for that website. Paid traffic:- Paid traffic refers to users who enter your website through Paid internet advertising. Google AdWords is the most commonly used platform for pay-per-click campaigns (PPC) but there are also platforms on yahoo, bing facebook, and vario...

What is traditional marketing and digital marketing?Difference between Traditional Marketing and Digital marketing?

TITLE:

What is traditional marketing and digital marketing? Difference between Traditional Marketing and Digital marketing?




Description:

Marketing is that aspect of business that you can never ignore when it comes to your business. A wish businessman will set aside a separate budget for the marketing alone. the problem is, we live in the generation where a huge part of the population does transaction only online white other chunk does not yet know how to use the internet so that traditional vs digital marketing decision between difficult.

What is traditional marketing:




Traditional marketing is the conventional modes of marketing that have been used since the beginning of marketing and advertisement this includes.
Television.
Newspaper.
Radio.
Traditional marketing method will usually its product or service unique point to differentiate itself from its competitors.

Traditional marketing tools:

Hoardings.
Magazines.
TV/radio.
Print media, etc.


What is digital marketing:



Digital Marketing is the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational goals in the digital business environment. This type of marketing uses various online tools & techniques to drive traffic to an advertiser's website.  Banner advertisements, Pay Per Click (PPC), and targeted email lists are often methods used in digital marketing to bring the most value to the marketer.

Digital marketing tools:

Social media Platforms.
SEO & Blog Content.
Social Media Marketing.
Email marketing.
Visual Design.
Landing Pages.
Digital marketing.

Difference between Traditional Marketing and Digital marketing:

Traditional Marketing:
Limited audience.               
Less information.
High price for advertising.
The scope is very limited.
Not available always; but some times.

Digital Marketing:
 Low cost.
 A wider range of sources.
 Higher conversation rate. 
 Higher rate of customer engagement  
 Immediate communication.
Always available online (24X7).



                                                                                                           @ AKSHIT KANSAL

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